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LevelUp partners with T-Mobile to boost mobile payments
Though mobile payments are already starting to make their way into the in-person retail sphere, many do not yet have the smartphones required to implement the technology, so LevelUp and T-Mobile are working together to provide these devices for a monthly fee. The mainstream is beginning to take notice of the introduction of Google Wallet and other mobile payment services, and it’s becoming more common for people to understand that there are some retailers who will … Read entire article »
Filed under: Featured News, Mobile Commerce, Mobile Marketing, Mobile Payments, Near Field Communications, QR Codes, Social Media Marketing
Top insurers begin the use of mobile apps for health support
Health insurers have taken a technological leap forward by introducing new wellness and diagnostic apps that their policyholders can use with their mobile devices. The largest American health coverage plans are now offering mobile websites and other capabilities for these devices that allow their customers to obtain the information they need, such as the contact information of a physician, their member card information, or a billing address. Furthermore, there will also soon be apps available that … Read entire article »
Filed under: Featured News, Health Care Industry, Mobile Commerce, Mobile Marketing, Trends
Turkish soccer fans use QR codes to insult opposing teams
QR codes may have risen to prominence because of their use in marketing, but the codes are famously versatile and are beginning to catch the interest of people all over the world. While consumers have become leery of the codes because of their ability to hide malicious content, they are growing more comfortable with using the codes themselves. This is particularly true in the world of sports, where fans have begun using the codes to … Read entire article »
Filed under: Featured News, International, Mobile Commerce, QR Codes
AppGear Wows Toy Fair As Best New Tech
Technology took over Toy Fair this week and despite a range of new app-based games being launched, AppGear came out on top, scooping not one, but two awards for best new tech. Taking home Toy Fair’s Best New App Toy award, the eagerly anticipated AppGear from Character Options also won approval from tech-experts at The Gadget Show, who named the games as one of their top five tech products from the entire show. Combining toy and innovative … Read entire article »
Filed under: Augmented Reality, Entertainment Industry, Featured News, International, Mobile Commerce
Apple to pursue NFC technology as mobile commerce gains momentum amongst consumers
Last week, Apple reported its fiscal first-quarter results of 2012, which showed that the quarterly revenue of the company had reached an all-time high of $46 billion. During the report, Apple CEO Tim Cook stated that this momentum would carry over to innovative projects the company had planned for the future. One of these projects is likely to involve mobile commerce as Apple looks to finally adopt NFC technology. The technology will likely be a … Read entire article »
Filed under: Featured News, Mobile Commerce, Near Field Communications, United States
Freescale Semiconductor and Inside Secure team to make new NFC-enabled prepaid electricity meter design
Freescale Semiconductor, a leading manufacturer of micro-technologies, and Inside Secure, a mobile technology company specializing in NFC, have come together to create a new contactless, prepaid utility meter design. The design aims to bring more security to the world of electronic meter products as well as help modernize the utilities industry. Prepaid electricity meters are quite popular throughout the world, but have been the target of fraud in the past. Both companies claim that the … Read entire article »
Filed under: Featured News, Mobile Commerce, Near Field Communications
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