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Top 3 Important Things Overlooked by New Business Owners

Top 3 Important Things Overlooked by New Business Owners

(adsbygoogle = window.adsbygoogle || []).push({}); Starting a new business is a lot of work and new entrepreneurs are required to keep a huge number of different concepts, ideas and steps in mind as they get started. Among all the important efforts that must be made, there are many that can easily be overlooked, despite the fact that they are quite important to that company’s success. A combination of inexperience, excitement and a rapidly evolving business ecosystem can … Read entire article »

Filed under: Mobile Commerce, Mobile Marketing, Trends

Vikings VR app drums up hype for the show’s next season

Vikings VR app drums up hype for the show’s next season

The popular television series will be starting its fifth season on November 29 and is using virtual reality marketing. A new Vikings VR app was recently launched to provide fans with a unique experience to hold them over until the next season starts. This mobile marketing technique was expanded with participation in events such as the Fan Expo in Toronto, where Vikings branded Google Cardboard virtual reality viewer devices were distributed to attendees for free. The mobile … Read entire article »

Filed under: Augmented Reality, Featured News, Mobile Apps, Mobile Marketing

Star Wars augmented reality app gave fans interactive long weekend

Star Wars augmented reality app gave fans interactive long weekend

Fans who wanted to celebrate Force Friday had a fun AR game to do it with as Labor Day weekend launched. Disney and Lucasfilm came together for the second Force Friday to offer fans a Star Wars augmented reality game app called “Find the Force.” The free game was available from Force Friday through to Sunday on Labor Day Weekend. It was a free and interactive opportunity that went alongside the sale of a huge amount of Star … Read entire article »

Filed under: Featured News

Smartphone addiction cure is Android co-founder’s newest goal

Smartphone addiction cure is Android co-founder’s newest goal

Andy Rubin contributed to the creation of the top mobile operating system and now seeks to break the usage habit. Smartphone addiction has become a rampant and yet widely under-recognized problem in societies throughout the world. Andy Rubin, a co-founder of Android – the leading mobile operating system worldwide – has now become an unlikely advocate for breaking the mobile device habit. Rubin is by no means advocating for the cessation of the use of mobile devices … Read entire article »

Filed under: Featured News, Gadgets, Technology News

Skype mobile app offers PayPal payments in latest update

Skype mobile app offers PayPal payments in latest update

The digital wallet’s partnerships are continuing to pile up with the messenger/voice application joining the mix. PayPal has announced that it has entered into yet another partnership as Skype mobile app users will be able to send money to recipients in 22 countries worldwide. The latest version of the Skype application makes it possible for users to send money to other users via PayPal. This represents a significant boost in PayPal’s reach as Skype’s app currently boasts … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Payments

Mobile ad response depends on the weather at the time

Mobile ad response depends on the weather at the time

New research has shown that there’s a lot more to the success of smartphone advertising than design and message. Marketers need to take a great deal into account in order to gain a positive mobile ad response from their target market. That said, according to recent research, there may be certain factors involved in the way a consumer responds to advertising that are out of a marketer’s control. The weather appears to have a measurable impact on … Read entire article »

Filed under: Featured News, Mobile Marketing, Trends

QR code signs guide visitors on “Corner Gas” location walking tour

QR code signs guide visitors on “Corner Gas” location walking tour

Fans of the show and movie can now visit the fictional town and learn more using quick response code scans. The location where the “Corner Gas” television series and made-for-TV movie was filmed now features QR code signs to help visitors enjoy self-guided tours. All the visitors need to do is scan the quick response codes with their smartphones and they receive information and directions to move through the town. The tiny fictional town is located out … Read entire article »

Filed under: Featured News, QR Codes, Travel

Biohacking takes wearable technology to new heights, but isn’t for everyone

Biohacking takes wearable technology to new heights, but isn’t for everyone

A man in Sydney, Australia embedded his transit pass chip – among other chips – into his body. With the popularity of wearable technology and near field communication chips (NFC), biohacking is becoming increasingly commonplace. That said, before consumers jump onboard this practice, they are being cautioned to think twice for a number of reasons. Among the latest cases of implanting technology under the skin and making headlines was in Sydney, Australia. That story occurred when biohacking practitioner, … Read entire article »

Filed under: Featured News, Gadgets, Near Field Communications

Will mobile payment technology be the end of ATMs?

Will mobile payment technology be the end of ATMs?

The automated teller machine turns 50 years old in 2017 but some think its days might be numbered. The automated teller machine (ATM) turned 50 this year, but with mobile payment technology gaining ground, many wonder how long the older tech will last. Though these cash dispensing machines were once regular stops in consumers’ lives, their importance is fading. The first ATM was installed in north London at the Enfield Town location of Barclays Bank. The first customer … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Payments

Smartphone addiction consequences among parents may include behavioral problems in kids

Smartphone addiction consequences among parents may include behavioral problems in kids

A recent U.S. study showed that parents continually using mobile devices are more likely to have misbehaving children. A small American study indicates that there may be smartphone addiction consequences occurring among the children of the addicted. Parents who regularly look to their mobile devices to check texts, emails, other alerts and videos have an increased chance of having kids who develop behavioral problems, said the research. Similarly, parents who aren’t as attached to their screens are … Read entire article »

Filed under: Featured News, Gadgets, Health Care Industry, Technology News

So-called “Judy” Android malware could affect over 36.5 million devices

So-called “Judy” Android malware could affect over 36.5 million devices

The announcement of this spreading cyber attack follows closely on the heels of the WannaCry ransomware. In a month riddled with PC and cyber security issues, a new Android malware called “Judy” has made its way onto the scene. This is expected to affect more than 36.5 million smartphones and tablets, after WannaCry planted its ransomware into over 200,000 computers. The Judy malware was uncovered by researchers at Checkpoint security and it will rapidly infect millions. Judy is … Read entire article »

Filed under: Featured News, Mobile Apps, Mobile Commerce Security