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Mobile commerce website may not achieve success from breaking all the rules

Mobile commerce website may not achieve success from breaking all the rules

GNC’s massive smartphone homepage takes far too long to load meaning that . According to the mobile commerce index from Keynote, the smartphone optimized website of General Nutrition Centers (GNC) is enormous and breaks all of the typically recommended “rules” for this type of site. The massive homepage at GNC takes an average of 41 seconds to load, according to Keynote data. The reason that the mobile commerce homepage takes such a tremendous amount of time to load … Read entire article »

Filed under: Mobile Commerce, United States

QR codes are front and center in Middle Eastern Burger King ads

QR codes are front and center in Middle Eastern Burger King ads

The barcodes are being used for the fast food giant’s latest advertising campaign which has just been launched. Burger King has just announced the launch of its latest mobile marketing campaign, which will feature QR codes at its very center throughout its Middle Eastern locations. The fast food giant is relying on these quick response barcodes to attract the attention of its customers. The QR codes are being printed on the food packaging at its restaurants in the … Read entire article »

Filed under: Featured News, QR Codes

Mobile commerce draws new capital to Japanese market

Mobile commerce draws new capital to Japanese market

Adoption of shopping over smartphones is rapidly growing in Japan leading investors to dive in. One of the most rapidly growing segments in Japan, at the moment, is mobile commerce, which is expanding at an exponential rate within the already healthy online shopping industry in the country. Every year, the size of smartphone shopping jumps forward by a tremendous amount, growing its online share. According to the most recent data from the Ministry of Internal Affairs and Communications, … Read entire article »

Filed under: Commercial, International, Mobile Commerce, Trends

Mobile payments taking off in Myanmar

Mobile payments taking off in Myanmar

Visa and MasterCard have both announced that they are seeing meaningful growth in the country. Both Visa and MasterCard have announced that the penetration of smartphones in Myanmar will considerably decrease the use of cash in the country, particularly when wireless networks roll out the use of mobile payments in this poorest country in Southeast Asia. These two largest electronic transaction companies have emphasized the massive potential in Myanmar. The credit card companies have pointed out that the … Read entire article »

Filed under: International, Mobile Payments, Trends

Mobile commerce performance at Rakuten Shopping was steady in May

Mobile commerce performance at Rakuten Shopping was steady in May

The smartphone friendly site was able to keep solid load time and availability last month. According to the latest report from Keynote Systems regarding the performance of the mobile commerce website at Rakuten Shopping, the company was able to maintain steady results throughout all of May, but it would actually be possible to improve if some interesting changes were made. The site has opted to load a desktop file which actually hamper’s the page’s performance ability. That said, … Read entire article »

Filed under: Mobile Commerce, Trends, United States

Mobile security product for Android unveiled by Trend Micro

Mobile security product for Android unveiled by Trend Micro

The announcement stated that the product allows for faster scanning for malware and data backup. Trend Micro has just announced the launch of its Mobile Security 3.0, which provides protection for Android devices and will extend its coverage to Facebook, provide users with data backup over the secure cloud at Trend Micro, and gives its users speedier malware scanning. The company explained that the upgrade is in response to the rising and evolving threats over Android. According to … Read entire article »

Filed under: Mobile Commerce Security, Technology News